Dead Poet Society Release “I Never Loved Myself Like I Loved You” Video

Band Touring W/ Badflower This Fall

Los Angeles-based alt-rock outfit DEAD POET SOCIETY have released the video for their song “I never loved myself like I loved you,” which is featured on their debut album -!- (said as “The Exclamation Album.“). Watch it below:

 The video is an impromptu, one-take affair, which sees lead singer Jack Underkofler slowly unravel as he walks the streets of L.A.. Like much of -!-, the video highlights the emotional and self-reflective adversity that the band exercises through their music.

 “This video was completely shot by accident,” the band explains. “We were in the process of pre-production, getting test shots with our iPhones. We improvised a possible scene and ended up capturing a moment that resonated with us all so strongly that we felt we had to release it as the actual video itself. It’s not perfect in terms of its aesthetic or technical value, but the imperfection is what this song is about. For us, this video captured the exact emotions and feelings that went into writing this song, and that’s what matters.”

Underkolfer recently spoke with The Recording Academy/ for their ongoing segment “Herbal Tea & White Sofas.” Watch it here.Dead Poet Society are receiving some well-deserved recognition on the strength of their new album. The record’s lead single, “.CoDA., ” is the band’s first track to chart in the Top 20 at  rock radio. The band also announced its first tour of 2021, supporting their longtime friends in Badflower on a North American run this fall. All dates are below.


Jack Underkofler — Vocals/Guitar
Jack Collins — Guitar
Will Goodroad — Drums
Dylan Brenner — Bass

9/21 — Charlotte, NC — Fillmore
9/22 — Pittsburgh, PA — Stage AE
9/23 — New York, NY — Webster Hall
9/25 — Dover, DE — Firefly*
9/26 — Louisville, KY — Louder Than Life*
9/28 — Montreal, QC — Astral
9/29 — Toronto, ON — The Axis Club
9/30 — Detroit, MI — St Andrew’s Hall
10/1 — Grand Rapids, MI — 20 Monroe Live
10/2 — Chicago, IL — Bottom Lounge
10/3 — Milwaukee, WI — The Rave
10/5 — Kansas City, MO — Granada Theater
10/6 — Lincoln, NE — Bourbon Theater
10/7 — Denver, CO — Gothic Theatre
10/9 — Sacramento, CA — Aftershock*
10/10 — Boise, ID — Knitting Factory
10/12 — Seattle, WA — Neumos
10/13 — Spokane, WA — Knitting Factory
10/16 — Los Angeles, CA — The Fonda
10/17 — San Diego, CA — The Observatory
10/18 — Phoenix, AZ — The Pressroom
10/20 — Houston, TX — Warehouse Live
10/21 — Corpus Christi — Brewster St Ice House
10/22 — Dallas, TX — HIFI
10/23 — Little Rock, AR — Revolution
10/24 — Huntsville, AR — Mars Music Hall
10/26 — Mobile, AL — Soul Kitchen
10/28 — Ft. Lauderdale, FL — Culture Room
10/29 — Tampa, FL — Januus
10/30 — Atlanta, GA — The Masquerade (Heaven)
10/31 — Nashville, TN — Basement East
*— Festival Date

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